Alfi Announces Deployment of Digital Advertising Tablets in Ride-Sharing Vehicles in San Diego and Seattle
Expansion follows successful launch in Austin and Las Vegas
Increased advertising demand from agencies and brands wanting performance and privacy-driven methods to run digital ad campaigns
Audience Matching Smart Tablets Now in 18 Major US Markets
MIAMI BEACH, FL/ACCESSWIRE/May 4, 2022/ Alfi Inc. ALF (“the Company”), an AI enterprise SaaS advertising platform, has begun rolling out its AI-enabled smart tablets for rideshare drivers in two major new markets in the United States, San Diego and Seattle. The company launched the next phase of its rideshare digital tablet installations after successfully rolling out in 16 major US cities and in response to growing demand from agencies and direct advertisers for Digital Out-of-Home technology ( DOOH) from Alfi.
Alfi’s digital media software-as-a-service (SaaS) platform focuses on performance and privacy-driven methods to run digital advertising campaigns, without relying on sensitive personal data for targeting . Alfi’s machine learning audience matching and advanced data analytics is a next-generation platform that makes digital advertising more effective, efficient and relevant at scale, delivering measurable, real-time performance and in the real world for advertisers.
“Our recent success with advertisers in the Austin and Las Vegas markets, along with improving demand in all of the 18 markets in which we operate, gives us increased confidence in our expansion into the San Diego and Seattle,” said Ron Spears, chief revenue officer of Alfi. “As in-person events and corporate marketing budgets rebound from being suspended during the COVID-19 pandemic, Alfi’s pipeline of advertisers and brands grows and we have responded by rolling out additional digital tablets to meet this growing demand. »
For brands and content providers, carpools represent a rapidly growing advertising market that is complicated by the narrow window of connection with a consumer on the go. Alfi can provide brands with valuable insights into experiences based on audience data, audience matching and analytics. Plus, the ability to measure campaign performance allows advertisers to put their money where it matters most. Using Alfi’s machine learning analytics approach to advertising, brands now have powerful tools to analyze large amounts of information to proactively take real-time action that will have a positive impact. on their campaigns.
“Since the start of our initial rollout of digital tablets, our technical and service teams have focused on improving our driver installation processes, our communications, our payment platform and our ability to track performance and compensation based on driver performance at the individual driver level, while building our program pipeline and direct brand advertisers,” said Peter Bordes, interim CEO and board member of Alfi “We also upgraded and tested our driver portal to provide improved support and easier payment for rideshare drivers in all eighteen markets. We look forward to continuing to grow our advertiser pipeline; driver activations are increasing and driver payments are being processed. With our greatly improved technical and service capabilities, we are excited about our expansion into the San Diego and Seattle markets. »
Brands can click on https://www.getalfi.com/presentations/ to learn more about Alfi’s marketing solutions. Drivers can click on https://app.getalfi.com/ to access the new driver portal or click on https://drivers.getalfi.com/ to find out how to join the Alfi carpooling network.
About Alfi Inc.
Alfi, Inc. provides solutions that bring transparency and accountability to the digital outdoor advertising market. Since 2018, Alfi, Inc. has been developing its artificial intelligence advertising platform to deliver targeted advertisements in an ethical and privacy-respecting manner. For more information, visit: https://www.getalfi.com
Safe Harbor Statement
This press release contains forward-looking statements. These statements are made pursuant to the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. Statements that are not historical facts, including statements about the Company’s beliefs and expectations , are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties, and a number of factors could cause actual results to differ materially from those contained in any forward-looking statement. In some instances, forward-looking statements may be identified by words or phrases such as “may”, “will”, “expect”, “anticipate”, “target”, “aim”, “estimate”, ” intends”, “plans”, “believes”, “potential”, “continues”, “is/are likely to” or other similar expressions. Further information regarding such risks, uncertainties or factors and d “others are included in the Company’s filings with the SEC. All information provided in this press release speaks as of the date of this press release, and the Company undertakes no obligation to update such information. , except as required by applicable law.
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THE SOURCE: Alfi, Inc.
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